732 video ads from 56 household brands in the Meta Ad Library, 631 running now.
These are the video ads household brands bought through Meta, the ads people see on Facebook and Instagram: 732 creatives from 56 advertisers, read from the Meta Ad Library on October 2, 2026, 631 of them still running. The median one ran 14 days and the longest 392.
Household goods are the most-advertised products nobody thinks about, so the creative turns a chore into a small drama - a stain, a smell, a spill - and lets the product end it in the last two seconds.
Live ads first, then the ones that stopped most recently. Every card carries the advertiser that ran it and how long it ran.
+720 more household video ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
The longest-running one from each advertiser, in its own words. Nobody keeps paying to deliver an ad that is not working, so these are the ones worth copying first.
One bottle. All the clean.Dirty Labs · running 392 days
BRITA. Drink better. Do better.Brita · running 244 days
Scrub Daddy Sneaker Cleaner KitScrub Daddy · ran 203 days
Bedwetting happens. You are not aloneGoodnites · running 193 days
Use Code: SOCIAL20Tru Earth · running 179 days
See Why Everyone's SwitchingBlueland · running 170 days
Shop now is the button on 74 percent of them, Learn more on 19, Order now on 3.
4 percent open with a question, 10 percent put a number in the first line, and 1 percent lead with an emoji.