376 Facebook ads from 11 online store builders, 281 running now.
These are the Facebook ads online store builders run, read from the Meta Ad Library on October 8, 2026: 376 ads from 11 advertisers, 281 still running. Below are the ones that ran longest, what they ask people to do, the formats and offers that carry the category, and how to start your own.
Same-day storefronts are the fantasy, with a theme standing in for the merchandising team a founder has not hired.
The longest-running ad from each advertiser, in its own words. Nobody keeps paying to deliver a Facebook ad that is not working, so these are the ones to copy first.
Men Solid Polo Neck Grey Polo Shirt Multiple Colors Polo ShirtsAlibaba.com · running 426 days
Custom Logo Embosser Stamp, Custom Embossing Stamp, Embossing Seal, Wedding Invitations, Logo EmbossEtsy · ran 277 days
Domains starting at $10Squarespace · running 224 days
Convierte tu web en una tiendaShopify · ran 213 days
Comment “recipe” and I’ll DM you the link to my Website created with @wix for the perfect Strawberry Shortcak…Wix · ran 203 days
Square hardware is built to help you take payments quickly, easily and securely—wherever your customers are.Square · ran 181 days
Live ads first, then the ones that stopped most recently. Every card carries the advertiser that ran it and how long it ran.
+364 more ecommerce Facebook ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
21 percent ask for the lead on Facebook itself, with a form, a message or a call, instead of sending people to a website.
0 percent open with a question, 13 percent put a number in the first line, and 0 percent lead with an emoji.
An ad that names the reader's trade or role ("for HVAC shops", "for agency owners") beats one written for everyone. The online store builders here split their ads by vertical.
Lead with the result the buyer wants, hours saved, jobs booked, revenue recovered, and use the product screenshot as the proof, not the headline.
A demo, a free trial or a pricing guide. 4 percent of the ecommerce ads here lead with a discount. "Learn more" is the most used button here.
Most buyers visit more than once. Retarget site visitors and video viewers with customer proof and a case study, and use lead forms for the people who will not leave Facebook.
The median ecommerce ad here stayed up 50 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.