81,834 ads from 11 online store builders in the Meta Ad Library, 15,890 running now.
11 online store builders have 81,834 ads in the Meta Ad Library between them, and 15,890 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Same-day storefronts are the fantasy, with a theme standing in for the merchandising team a founder has not hired.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
Brand pages: Shopify · Amazon · Etsy · BigCommerce · WooCommerce · Squarespace · Wix · Salesforce · Square · Alibaba.com · Savings.com
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 11 of these online store builders have enough creative on file for a page of their own.
carousel leads at 39 percent of the 428 creatives read here, with video at 35 percent and static at 26. Learn more carries 42 percent of the calls to action.
The median creative here ran 50 days and the longest was still up at 426. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
What works on Facebook, with the calls to action, offers and how to start: Ecommerce Facebook ad examples.
Each format on its own page: Ecommerce video ads · Ecommerce static ads · Ecommerce carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Men Solid Polo Neck Grey Polo Shirt Multiple Colors Polo ShirtsAlibaba.com · running 426 days
Custom Logo Embosser Stamp, Custom Embossing Stamp, Embossing Seal, Wedding Invitations, Logo EmbossEtsy · ran 277 days
Domains starting at $10Squarespace · running 224 days
Convierte tu web en una tiendaShopify · ran 213 days
Comment “recipe” and I’ll DM you the link to my Website created with @wix for the perfect Strawberry Shortcak…Wix · ran 203 days
Square hardware is built to help you take payments quickly, easily and securely—wherever your customers are.Square · ran 181 days
0 percent of these ads open with a question, 13 percent put a number in the first line, and 0 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+81,822 more ecommerce ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
Customer voice, creator posts and reviews used as the hook.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
An ad that names the reader's trade or role ("for HVAC shops", "for agency owners") beats one written for everyone. The online store builders here split their ads by vertical.
Lead with the result the buyer wants, hours saved, jobs booked, revenue recovered, and use the product screenshot as the proof, not the headline.
A demo, a free trial or a pricing guide. 4 percent of the ecommerce ads here lead with a discount. "Learn more" is the most used button here.
Most buyers visit more than once. Retarget site visitors and video viewers with customer proof and a case study, and use lead forms for the people who will not leave Facebook.
The median ecommerce ad here stayed up 50 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 428 creatives. Meta lists 81,834 for these advertisers, and 15,890 are running right now. Sprites' proprietary marketing agent reads every ecommerce ad running now, writes ads for your product in the styles that win, and runs them on Meta, LinkedIn and Google once you approve.