81,818 ads from 11 CrossFit brands in the Meta Ad Library, 15,474 running now.
11 CrossFit brands have 81,818 ads in the Meta Ad Library between them, and 15,474 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
A clock and a barbell are the whole vocabulary, and brands around CrossFit let the hour of work carry the ad while the logo sits on the shoe or the rig.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Rogue Fitness | 330 | 316 | 30 |
| NOBULL | 380 | 234 | 46 |
| Reebok | 676 | 149 | 50 |
Brand pages: Rogue Fitness · NOBULL · Reebok · CrossFit · Nike · Gymshark · Born Primitive · 2XU · Rep Fitness · Under Armour · Lululemon
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 11 of these CrossFit brands have enough creative on file for a page of their own.
carousel leads at 55 percent of the 429 creatives read here, with video at 29 percent and static at 16. Shop now carries 73 percent of the calls to action.
The median creative here ran 92 days and the longest was still up at 958. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: CrossFit video ads · CrossFit static ads · CrossFit carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Calzado de golf para hombre Tiger Woods '13 - NegroNike · ran 958 days
Rogue Olympic Weightlifting Bar - StainlessRogue Fitness · running 792 days
Born Primitive x Mossy Oak® Original Bottomland®Born Primitive · running 406 days
Find a CrossFit gym near youCrossFit · running 380 days
Reebok - Lux Colourblock Bra, Femme, Black/Unleashed GreenReebok · ran 336 days
Discover, Train, TransformRep Fitness · running 254 days
1 percent of these ads open with a question, 17 percent put a number in the first line, and 0 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+81,806 more crossfit ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
People do not book a service, they book a job: one room, one driveway, one visit. The ads that fill a calendar name that job and put an offer beside it, a price, a free quote, or a slot this week. 6 percent of the crossfit ads here lead with a discount.
The result is the creative. A before-and-after, the finished job, or a short clip of the work being done stops the scroll faster than a logo or a team photo. In this category carousel ads lead.
Set a radius around the towns you work in and let Meta find the homeowners inside it. Name the town in the copy: a local name in the first line tells the reader this ad is for them.
"Shop now" is the most used button on these ads. Use a call button, an instant form or a booking link, and answer every lead within minutes. The shop that calls back first gets the job.
The median crossfit ad here stayed up 92 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 429 creatives. Meta lists 81,818 for these advertisers, and 15,474 are running right now. Sprites' proprietary marketing agent reads every crossfit ad running now, writes ads for your business in the styles that work, and launches them on Facebook, Instagram and Google once you approve.