Tell Sprites your goals, platforms and cadence. It plans the month, writes every post, and hands you a calendar your team publishes from.
A calendar full of placeholders is a to-do list. This template produces a calendar where every slot is already filled: the date, the platform, the format, the copy, the hook, the call to action and a note on the image or video the post needs. Sprites builds it around your goals for the month, the launches and dates you give it, and a content mix that balances education, proof, product and personality rather than posting about yourself every day.
The plan is grounded in research. Sprites reads your site and recent posts, checks what competitors in your category are posting, and looks at what is being discussed in your niche that month, so the calendar has timely entries alongside the evergreen ones. Each post is written for its platform: the LinkedIn version and the Instagram caption share the idea, not the text.
Sprites writes and plans; it does not publish or schedule organic posts. The calendar exports as a spreadsheet you import into whatever scheduling tool you use, or work from directly. The paid side is different: where the plan calls for promoting a post, Sprites builds the Meta, TikTok or LinkedIn campaign and stages it in your ad account for approval.
Sprites confirms platforms, cadence, fixed dates and goals, and proposes content pillars with the share of the month each should take.
Reads your site and recent posts, checks competitor activity, and looks for niche conversations and dates worth planning around.
Places every slot with a pillar, format and objective, spacing product posts so the feed does not read as a catalogue.
Drafts the copy for each entry in your voice and for its platform, and writes a short brief for the asset each one needs.
Delivers the calendar as a spreadsheet for your scheduling tool, and flags the posts to promote so Sprites can stage the paid campaigns for approval.
A full month across LinkedIn, Instagram and TikTok planned and written in one run, so the week is spent producing assets and publishing rather than deciding what to say.
A calendar built backwards from the launch date, with teasers, the announcement, proof posts and follow-ups spaced across platforms.
Promotion windows planned with organic posts and the paid campaigns that back them, which Sprites builds and stages in Meta and TikTok for approval.
A monthly calendar per client workspace in the client voice, exported for client approval and for the team that publishes.
No. Sprites plans the calendar and writes every post, then exports it as a spreadsheet you import into your scheduling tool or publish from by hand. It does not post to Instagram, Facebook, LinkedIn, TikTok or X. It does run the paid campaigns behind posts you choose to promote.
From your goals, fixed dates and a content mix Sprites proposes across pillars such as education, proof, product and behind the scenes. Timing follows the cadence you set and the dates you give; Sprites does not claim to know a magic hour, and it says so.
Written. Every calendar entry includes finished copy for its platform, a hook, a call to action and a brief for the asset it needs. You edit and publish.
It writes an asset brief per post, and for posts that need a product image or a simple graphic Sprites can generate the image with its image tools. Video is described in a brief for your team to produce.
Yes. Sprites ships an official MCP server, so you can generate and revise the calendar from Claude, ChatGPT, Grok or any MCP-compatible assistant, or in the Sprites app.
Other prompts that run on the same agent. Browse the full gallery at /templates.
