41,800 ads from 12 teeth whitening brands in the Meta Ad Library, 2,389 running now.
12 teeth whitening brands have 41,800 ads in the Meta Ad Library between them, and 2,389 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Whitening ads are a close-up of a smile and a number of days, and the brands compete on whether you have to leave the house.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
Brand pages: Crest · Colgate · Hismile · Auraglow · Burst · Quip · Philips · Oral-B · Opalescence · Moon · GLO Science · White Glo
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 12 of these teeth whitening brands have enough creative on file for a page of their own.
video leads at 56 percent of the 341 creatives read here, with carousel at 26 percent and static at 18. Shop now carries 75 percent of the calls to action.
The median creative here ran 18 days and the longest was still up at 414. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Teeth whitening video ads · Teeth whitening static ads · Teeth whitening carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Find Energy You Can WearMoon · running 414 days
Albire și mai puține petePhilips · running 267 days
Enjoy Your New SmileGLO Science · running 202 days
Whiter in 30 minutes?! 😱Hismile · ran 149 days
They’re on the 17, but we’re the 1 you needQuip · running 117 days
#ad No soft smiles on my wedding day ok @colgateus Optic White Pro Series Toothpaste is getting my pearlies r…Colgate · running 94 days
7 percent of these ads open with a question, 21 percent put a number in the first line, and 0 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+41,788 more teeth whitening ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Video leads in this category.
A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.
A bundle, a first-order discount or free shipping turns interest into an order. 7 percent of the teeth whitening ads here lead with a discount.
Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.
The median teeth whitening ad here stayed up 18 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 341 creatives. Meta lists 41,800 for these advertisers, and 2,389 are running right now. Sprites' proprietary marketing agent reads every teeth whitening ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.