3,742 ads from 9 parcel label platforms in the Meta Ad Library, 1,243 running now.
9 parcel label platforms have 3,742 ads in the Meta Ad Library between them, and 1,243 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Discounted labels are the offer, and a missed carrier cutoff is treated as the mistake that costs the next order.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
Brand pages: UPS · FedEx · DHL · ShipStation · Pirate Ship · Shippo · ShipBob · Pitney Bowes
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 8 of these parcel label platforms have enough creative on file for a page of their own.
video leads at 35 percent of the 167 creatives read here, with static at 34 percent and carousel at 31. Learn more carries 87 percent of the calls to action.
The median creative here ran 33 days and the longest was still up at 169. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Shipping video ads · Shipping static ads · Shipping carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Send from Melbourne to AnywhereSendle · ran 169 days
Egal wie weit. Schnell am Ziel.UPS · ran 163 days
Get Started With FedExFedEx · running 125 days
Scale with confidenceShipStation · running 102 days
Get started with ShipBobShipBob · running 101 days
2026 Build vs. Buy Guide [FREE]Shippo · running 82 days
3 percent of these ads open with a question, 5 percent put a number in the first line, and 0 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+3,730 more shipping ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
An ad that names the reader's trade or role ("for HVAC shops", "for agency owners") beats one written for everyone. The parcel label platforms here split their ads by vertical.
Lead with the result the buyer wants, hours saved, jobs booked, revenue recovered, and use the product screenshot as the proof, not the headline.
A demo, a free trial or a pricing guide. 4 percent of the shipping ads here lead with a price in the ad. "Learn more" is the most used button here.
Most buyers visit more than once. Retarget site visitors and video viewers with customer proof and a case study, and use lead forms for the people who will not leave Facebook.
The median shipping ad here stayed up 33 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 167 creatives. Meta lists 3,742 for these advertisers, and 1,243 are running right now. Sprites' proprietary marketing agent reads every shipping ad running now, writes ads for your product in the styles that win, and runs them on Meta, LinkedIn and Google once you approve.