54,490 ads from 13 sandal brands in the Meta Ad Library, 11,418 running now.
13 sandal brands have 54,490 ads in the Meta Ad Library between them, and 11,418 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Weather opens the season, and sandal brands that own it show the foot on a sidewalk or a trail rather than a studio sweep of the sole.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Birkenstock | 6,403 | 1,549 | 45 |
| Teva | 3,298 | 430 | 45 |
| Chaco | 198 | 198 | 29 |
Brand pages: Birkenstock · Teva · Chaco · Crocs · Reef · OluKai · Keen · Havaianas · Nike · Adidas · Vionic · FitFlop · Toni Pons
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 13 of these sandal brands have enough creative on file for a page of their own.
carousel leads at 63 percent of the 479 creatives read here, with video at 22 percent and static at 15. Shop now carries 88 percent of the calls to action.
The median creative here ran 52 days and the longest was still up at 958. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Sandals video ads · Sandals static ads · Sandals carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Calzado de golf para hombre Tiger Woods '13 - NegroNike · ran 958 days
Men's Medford Board ShortReef · running 456 days
Set Cotton Ribbed Socks Schwarz/WeißBirkenstock · running 419 days
The All Around Best SlippersOluKai · running 350 days
CRAFT-Q Mens Leather Moc Derby ShoesFitFlop · running 252 days
Descubre el estilo mediterráneo que nunca pasa de moda.Toni Pons · ran 206 days
1 percent of these ads open with a question, 12 percent put a number in the first line, and 1 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+54,478 more sandals ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Carousel leads in this category.
A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.
A bundle, a first-order discount or free shipping turns interest into an order. 7 percent of the sandals ads here lead with a discount.
Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.
The median sandals ad here stayed up 52 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 479 creatives. Meta lists 54,490 for these advertisers, and 11,418 are running right now. Sprites' proprietary marketing agent reads every sandals ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.