20,567 ads from 8 podcast hosting services in the Meta Ad Library, 5,406 running now.
8 podcast hosting services have 20,567 ads in the Meta Ad Library between them, and 5,406 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Listener graphs open the pitch, and hosting is sold as the step that turns a spare-room mic into inventory sponsors buy.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Spotify | 4,948 | 2,087 | 31 |
| Apple Podcasts | 1 | 1 | 1 |
| YouTube | 363 | 85 | 25 |
Brand pages: Spotify · Apple Podcasts · YouTube · SiriusXM · Amazon Music · Libsyn · Riverside · Acast
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 8 of these podcast hosting services have enough creative on file for a page of their own.
video leads at 64 percent of the 193 creatives read here, with carousel at 24 percent and static at 12. Learn more carries 50 percent of the calls to action.
The median creative here ran 49 days and the longest was still up at 388. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Podcast video ads · Podcast static ads · Podcast carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Incluido con Amazon PrimeAmazon Music · running 388 days
Curta várias músicasSpotify · running 363 days
Get 3 Months FreeSiriusXM · running 245 days
Would that be the best episode of Jeremy Kyle ever?!Acast · running 159 days
Try Libsyn Free for 1 MonthLibsyn · running 143 days
When cancer gets personal, so do we.Riverside · running 83 days
9 percent of these ads open with a question, 21 percent put a number in the first line, and 0 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+20,555 more podcast ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
An ad that names the reader's trade or role ("for HVAC shops", "for agency owners") beats one written for everyone. The podcast hosting services here split their ads by vertical.
Lead with the result the buyer wants, hours saved, jobs booked, revenue recovered, and use the product screenshot as the proof, not the headline.
A demo, a free trial or a pricing guide. 10 percent of the podcast ads here lead with something free to start. "Learn more" is the most used button here.
Most buyers visit more than once. Retarget site visitors and video viewers with customer proof and a case study, and use lead forms for the people who will not leave Facebook.
The median podcast ad here stayed up 49 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 193 creatives. Meta lists 20,567 for these advertisers, and 5,406 are running right now. Sprites' proprietary marketing agent reads every podcast ad running now, writes ads for your product in the styles that win, and runs them on Meta, LinkedIn and Google once you approve.