22,729 ads from 14 mobile checking apps in the Meta Ad Library, 4,391 running now.
14 mobile checking apps have 22,729 ads in the Meta Ad Library between them, and 4,391 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Fee-free checking is the whole pitch, and the cash bonus is staged as proof that a branch was the expensive part.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
Brand pages: Chime · Ally · Cash App · Revolut · Current · Varo · Dave · MoneyLion · Discover · Capital One · Axos · Novo · Kroo · SoFi
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 14 of these mobile checking apps have enough creative on file for a page of their own.
video leads at 44 percent of the 480 creatives read here, with static at 28 percent and carousel at 28. Learn more carries 41 percent of the calls to action.
The median creative here ran 33 days and the longest was still up at 347. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Neobank video ads · Neobank static ads · Neobank carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Current - The Future of BankingCurrent · running 347 days
Chime Checking AccountChime · ran 326 days
Se você também quer um NOVO Brasil curta o NOVO!Novo · ran 248 days
Open your account in minutesRevolut · running 200 days
No fees requiredSoFi · running 160 days
Money App for TeensCash App · ran 106 days
1 percent of these ads open with a question, 7 percent put a number in the first line, and 1 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+22,717 more neobank ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
A screen recording of the core moment, the budget balancing, the match, the level cleared, beats a list of features. One outcome per ad.
The first line names a frustration the viewer already has. The app is the answer in the second line, not the first.
Installs are cheap; users who come back are not. Send Meta your in-app events, trial starts or purchases, and optimize toward those. "Learn more" is the most used button here.
App advertisers who win run many variations at once and let spend find the winner. Vary the hook, the first frame and the person on screen before you vary the audience.
The median neobank ad here stayed up 33 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 480 creatives. Meta lists 22,729 for these advertisers, and 4,391 are running right now. Sprites' proprietary marketing agent reads every neobank ad running now, writes ads for your app in the styles that work, and runs them on Meta, Google and TikTok once you approve.