Lingerie ads

114,858 ads from 28 lingerie brands in the Meta Ad Library, 19,173 running now.

Advertisers
28
Ads listed by Meta
114,858
Running now
19,173
Creatives read
883

28 lingerie brands have 114,858 ads in the Meta Ad Library between them, and 19,173 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.

Lingerie ads are a fit ad that cannot say so clinically, so they show the garment on a body and let the comments argue about the size.

Which lingerie brands run the most ads?

The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.

AdvertiserAds in libraryRunning nowRead here
Victoria's Secret2,16446129
Savage X Fenty10,9281,20036
SKIMS7,9441,22450

Brand pages: Victoria's Secret · Savage X Fenty · SKIMS · Adore Me · ThirdLove · CUUP · Aerie · Calvin Klein · MeUndies · Negative Underwear · Lively · Cosabella · Hanky Panky · Journelle · Fleur du Mal · Shapermint · Agent Provocateur · Honey Birdette · Bravissimo · Chantelle · Simone Perele · Hanro · Intimissimi · Calzedonia · By Bella · Femlush · SayBeam · Solara

Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 28 of these lingerie brands have enough creative on file for a page of their own.

What formats do lingerie ads use?

carousel leads at 42 percent of the 883 creatives read here, with video at 41 percent and static at 17. Shop now carries 81 percent of the calls to action.

The median creative here ran 45 days and the longest was still up at 775. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.

Each format on its own page: Lingerie video ads · Lingerie static ads · Lingerie carousel ads

What the lingerie ads that last say

The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.

  1. CalvinKlein Erkek Bold KartlıkCalvin Klein · running 775 days
  2. Get the Viral Lace Trim Sleep Dress ✨Solara · running 688 days
  3. SALE ENDS MIDNIGHT! ⏳Femlush · running 439 days
  4. Style & Support in 53 Sizes.CUUP · running 356 days
  5. Bravissimo Satine Bra - ChampagneBravissimo · running 353 days
  6. Black Friday: Save 50% + Get Money BackBy Bella · running 335 days

The offers lingerie brands lead with

2 percent of these ads open with a question, 15 percent put a number in the first line, and 0 percent lead with an emoji.

Lingerie ad examples

One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.

  • +114,846 more lingerie ads

    Hooks, landing pages and run length for each

Every creative, with its copy, format and run length

Lingerie offer ads

Discounts, bundles and free shipping, where the offer is the creative.

Every creative, with its copy, format and run length

Lingerie ugc and testimonial ads

Customer voice, creator posts and reviews used as the hook.

Every creative, with its copy, format and run length

Lingerie educational ads

The ad teaches something before it asks for anything.

Every creative, with its copy, format and run length

Lingerie launch and new product ads

Announcements, drops and restocks.

Every creative, with its copy, format and run length

How to run lingerie ads on Facebook and Instagram

  1. 1

    Show the product in use in the first three seconds

    The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Carousel leads in this category.

  2. 2

    Let customers make the claim

    A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.

  3. 3

    Give a reason to buy now

    A bundle, a first-order discount or free shipping turns interest into an order. 8 percent of the lingerie ads here lead with a discount.

  4. 4

    Let the algorithm find the buyers

    Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.

  5. 5

    Keep the winners running and replace the rest

    The median lingerie ad here stayed up 45 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.

Lingerie ads: questions people ask

What do lingerie ads on Facebook and Instagram look like?
We read 883 lingerie ads from 28 lingerie brands in the Meta Ad Library on October 8, 2026. Carousel ads lead at 42 percent. The most common button is "Shop now".
Which lingerie brands run the most Facebook ads?
Of the advertisers on this page, SKIMS (1,224 running), Savage X Fenty (1,200 running), Victoria's Secret (461 running) had the most ads live when we read the library.
What offers do lingerie ads use?
A discount appears in 8 percent, a price in the ad appears in 4 percent, a deadline appears in 4 percent of the ads we read. For example, CUUP: "Up to 70% Off"
How long do lingerie ads run?
The median ad we read had run 45 days, and the longest 775 days. Advertisers keep paying for ads that work, so the long runners are the ones to study.
How do I make lingerie ads for my brand?
Start from what is already working in your category: copy the structure of the long-running ads, lead with one clear offer, and test several versions at once. Sprites' proprietary marketing agent does this for you: it reads the lingerie ads running now, writes ads in the styles that work, and launches them once you approve.

Launch lingerie ads that sell

This page shows 883 creatives. Meta lists 114,858 for these advertisers, and 19,173 are running right now. Sprites' proprietary marketing agent reads every lingerie ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.