87,456 ads from 20 language learning apps in the Meta Ad Library, 9,104 running now.
20 language learning apps have 87,456 ads in the Meta Ad Library between them, and 9,104 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Language apps advertise a streak and a conversation, not a curriculum, because the person scrolling is not shopping for a class, they are imagining themselves already speaking.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Duolingo | 1,290 | 307 | 47 |
| Babbel | 884 | 51 | 50 |
| Rosetta Stone | 173 | 171 | 30 |
Brand pages: Duolingo · Babbel · Rosetta Stone · Busuu · Pimsleur · italki · Preply · Cambly · Memrise · Drops · Lingoda · Mondly · Speakly · Bethany · Praktika · Talkpal · Baselang · Loora · Hilingo · Lanetalk
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 20 of these language learning apps have enough creative on file for a page of their own.
video leads at 57 percent of the 621 creatives read here, with carousel at 28 percent and static at 15. Install now carries 36 percent of the calls to action.
The median creative here ran 47 days and the longest was still up at 528. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Language learning video ads · Language learning static ads · Language learning carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Download today 👉Lanetalk · running 528 days
Learn While You LivePimsleur · running 420 days
Bethany Hamilton x Sharkbanz is now available!Bethany · running 205 days
Stop scrolling.Duolingo · ran 175 days
⭐️⭐️⭐️⭐️⭐️ Try NowPraktika · running 175 days
How to speak Spanish with confidenceBaselang · running 159 days
2 percent of these ads open with a question, 12 percent put a number in the first line, and 7 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+87,444 more language learning ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
A screen recording of the core moment, the budget balancing, the match, the level cleared, beats a list of features. One outcome per ad.
The first line names a frustration the viewer already has. The app is the answer in the second line, not the first.
Installs are cheap; users who come back are not. Send Meta your in-app events, trial starts or purchases, and optimize toward those. "Install now" is the most used button here.
App advertisers who win run many variations at once and let spend find the winner. Vary the hook, the first frame and the person on screen before you vary the audience.
The median language learning ad here stayed up 47 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 621 creatives. Meta lists 87,456 for these advertisers, and 9,104 are running right now. Sprites' proprietary marketing agent reads every language learning ad running now, writes ads for your app in the styles that work, and runs them on Meta, Google and TikTok once you approve.