Crypto ads

18,597 ads from 20 crypto companies in the Meta Ad Library, 2,967 running now.

Advertisers
20
Ads listed by Meta
18,597
Running now
2,967
Creatives read
636

20 crypto companies have 18,597 ads in the Meta Ad Library between them, and 2,967 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.

Crypto ads have to sell the asset without promising what it will be worth, so the creative becomes the app, the coin, or the moment you could have bought.

Which crypto companies run the most ads?

The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.

AdvertiserAds in libraryRunning nowRead here
Coinbase61637129
Kraken77030
Crypto.com1,155330

Brand pages: Coinbase · Kraken · Crypto.com · Gemini · Binance · Robinhood · eToro · Ledger · Cash App · PayPal · Exodus · MoonPay · Strike · Blockchain.com · Trezor · Bybit · OKX · Phantom · Uphold · ELLIPAL

Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 20 of these crypto companies have enough creative on file for a page of their own.

What formats do crypto ads use?

video leads at 39 percent of the 636 creatives read here, with static at 32 percent and carousel at 29. Shop now carries 28 percent of the calls to action.

The median creative here ran 28 days and the longest was still up at 616. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.

Each format on its own page: Crypto video ads · Crypto static ads · Crypto carousel ads

What the crypto ads that last say

The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.

  1. Contrôle total de vos tradesCrypto.com · ran 616 days
  2. There's more to crypto than just Bitcoin.Binance · running 358 days
  3. Invest beyond the obvious on eToroeToro · ran 352 days
  4. Trezor Model One Backup Bundle BlackTrezor · ran 308 days
  5. Simplify Bitcoin with CoinbaseCoinbase · running 283 days
  6. Invest with Robinhood: zero commission on US stocks. Seamless trading experience. Capital at risk. Other cost…Robinhood · ran 251 days

The offers crypto companies lead with

1 percent of these ads open with a question, 22 percent put a number in the first line, and 0 percent lead with an emoji.

Crypto ad examples

One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.

  • +18,585 more crypto ads

    Hooks, landing pages and run length for each

Every creative, with its copy, format and run length

Crypto offer ads

Discounts, bundles and free shipping, where the offer is the creative.

Every creative, with its copy, format and run length

Crypto educational ads

The ad teaches something before it asks for anything.

Every creative, with its copy, format and run length

Crypto launch and new product ads

Announcements, drops and restocks.

Every creative, with its copy, format and run length

How to run crypto ads on Facebook and Instagram

  1. 1

    Show the app doing the one thing people want

    A screen recording of the core moment, the budget balancing, the match, the level cleared, beats a list of features. One outcome per ad.

  2. 2

    Open with the problem, in their words

    The first line names a frustration the viewer already has. The app is the answer in the second line, not the first.

  3. 3

    Optimize for the users who stay

    Installs are cheap; users who come back are not. Send Meta your in-app events, trial starts or purchases, and optimize toward those. "Shop now" is the most used button here.

  4. 4

    Make a lot of creative

    App advertisers who win run many variations at once and let spend find the winner. Vary the hook, the first frame and the person on screen before you vary the audience.

  5. 5

    Keep the winners running and replace the rest

    The median crypto ad here stayed up 28 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.

Crypto ads: questions people ask

What do crypto ads on Facebook and Instagram look like?
We read 636 crypto ads from 20 crypto companies in the Meta Ad Library on October 8, 2026. Video ads lead at 39 percent. The most common button is "Shop now".
Which crypto companies run the most Facebook ads?
Of the advertisers on this page, Coinbase (371 running), Crypto.com (3 running) had the most ads live when we read the library.
What offers do crypto ads use?
A price in the ad appears in 9 percent, a discount appears in 3 percent, financing or monthly pricing appears in 3 percent of the ads we read. For example, Coinbase: "Unlock up to $200 in BTC"
How long do crypto ads run?
The median ad we read had run 28 days, and the longest 616 days. Advertisers keep paying for ads that work, so the long runners are the ones to study.
How do I make crypto ads for my brand?
Start from what is already working in your category: copy the structure of the long-running ads, lead with one clear offer, and test several versions at once. Sprites' proprietary marketing agent does this for you: it reads the crypto ads running now, writes ads in the styles that work, and launches them once you approve.

Launch crypto ads that bring users who stay

This page shows 636 creatives. Meta lists 18,597 for these advertisers, and 2,967 are running right now. Sprites' proprietary marketing agent reads every crypto ad running now, writes ads for your app in the styles that work, and runs them on Meta, Google and TikTok once you approve.