33,471 ads from 34 cruise lines in the Meta Ad Library, 11,082 running now.
34 cruise lines have 33,471 ads in the Meta Ad Library between them, and 11,082 of those were running when we read it on October 2, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
A cruise is booked months out by a household that has to agree on it, so the ads sell the whole family’s week at once and lean on deadlines - wave season, kids sail free - to close a decision that drifts.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Norwegian Cruise Line | 344 | 342 | 30 |
| Disney Cruise | 202 | 49 | 30 |
| Carnival Cruise | 528 | 528 | 30 |
Brand pages: Norwegian Cruise Line · Disney Cruise · Carnival Cruise · Royal Caribbean · Viking Cruises · Celebrity Cruises · Princess Cruises · MSC Cruises · Holland America Line · Virgin Voyages · Cunard · American Cruise Lines · Margaritaville at Sea · Oceania Cruises · Regent Seven Seas Cruises · Silversea · Lindblad Expeditions · Carnival Cruise Line · Disney Cruise Line · AmaWaterways · Seabourn · Explora Journeys · Azamara · Uniworld Boutique River Cruises · Avalon Waterways · Windstar Cruises · Scenic · Emerald Cruises · Hurtigruten · Atlas Ocean Voyages · PONANT · Victory Cruise Lines · Celestyal · Quark Expeditions
Meta Ad Library, read October 2, 2026. Library and active counts are Meta’s own. 34 of these cruise lines have enough creative on file for a page of their own.
video leads at 51 percent of the 1,019 creatives read here, with carousel at 30 percent and static at 19. Learn more carries 47 percent of the calls to action.
The median creative here ran 38 days and the longest was still up at 1112. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Cruise video ads · Cruise static ads · Cruise carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
#1 Cruise Line For SeniorsAmerican Cruise Lines · running 1,112 days
Mediterranean Small-Ship CruisesLindblad Expeditions · running 609 days
¡Tenemos tu descuento!Celebrity Cruises · running 274 days
Sign up for Exclusive SavingsUniworld Boutique River Cruises · running 256 days
TRANSOCEANIC VOYAGESSilversea · ran 235 days
Demandez votre Brochure PONANTPONANT · ran 223 days
2 percent of these ads open with a question, 14 percent put a number in the first line, and 1 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+33,459 more cruise ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
Video ads lead among cruise lines. Start there, and test the second format against it rather than spreading spend across every placement at once.
An offer, a launch or a limited drop gives the ad a job beyond awareness. 8 percent of the cruise ads here lead with a price in the ad.
Take the hook, the first frame and the offer structure from the ads that run longest, then make them yours. A copied ad looks like the original; a copied structure looks like a winner.
The median cruise ad here stayed up 38 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 1,019 creatives. Meta lists 33,471 for these advertisers, and 11,082 are running right now. Sprites' proprietary marketing agent reads the whole library for the brands you follow across Meta, Google and LinkedIn, and runs your own campaigns off what it finds once you approve the change.