21,892 ads from 12 body lotion brands in the Meta Ad Library, 3,976 running now.
12 body lotion brands have 21,892 ads in the Meta Ad Library between them, and 3,976 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Forearm wipes under winter window light remain the converting cliche, and twenty-four-hour moisture is the sole figure worth quoting.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
Brand pages: CeraVe · Eucerin · Lubriderm · Nivea · Aveeno · Jergens · Vaseline · Gold Bond · Olay · Neutrogena · Bath & Body Works · eos
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 12 of these body lotion brands have enough creative on file for a page of their own.
video leads at 65 percent of the 330 creatives read here, with carousel at 18 percent and static at 16. Shop now carries 53 percent of the calls to action.
The median creative here ran 29 days and the longest was still up at 183. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Body Lotion video ads · Body Lotion static ads · Body Lotion carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Craftsmanship You Can Trust.Jergens · running 183 days
Vaseline Gluta Hya - Antioxidant Spf 50 Pa+++ Sunscreen |Glutathione & Hyaluronic AcidVaseline · running 154 days
{{product.brand}}Gold Bond · running 144 days
انطلقي بثقة نحو بشرة صافيةEucerin · running 104 days
Olay Super Serum Gel doucheOlay · ran 90 days
Νέο NIVEA SUN Protect & MoistureNivea · ran 89 days
2 percent of these ads open with a question, 12 percent put a number in the first line, and 1 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+21,880 more body lotion ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Video leads in this category.
A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.
A bundle, a first-order discount or free shipping turns interest into an order. 5 percent of the body lotion ads here lead with a deadline.
Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.
The median body lotion ad here stayed up 29 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 330 creatives. Meta lists 21,892 for these advertisers, and 3,976 are running right now. Sprites' proprietary marketing agent reads every body lotion ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.