45,729 ads from 29 bedding brands in the Meta Ad Library, 19,931 running now.
29 bedding brands have 45,729 ads in the Meta Ad Library between them, and 19,931 of those were running when we read it on October 8, 2026. Below is a page of creative from each, what formats carry the category, and how long the ads that work stay up.
Bedding ads are a sleep ad wearing a textile, and the brands that last talk about heat and washing, not thread count.
The library count is everything a brand has published on Meta. The active count is what was delivering at the read. The ratio between them is the account’s posture: a large library with a small active share is a brand cycling hard, and one where nearly everything is live is running a small curated set.
| Advertiser | Ads in library | Running now | Read here |
|---|---|---|---|
| Brooklinen | 505 | 482 | 36 |
| Boll & Branch | 588 | 532 | 40 |
| Buffy | 63 | 63 | 50 |
Brand pages: Brooklinen · Boll & Branch · Buffy · Quince · Cozy Earth · Pottery Barn · Ettitude · Riley · West Elm · Casper · Saatva · Purple · Eucalypso · Cariloha · Riley Home · Piglet in Bed · Bed Threads · Cultiver · Peacock Alley · Garnet Hill · Parachute · Matouk · Sferra · Frette · Yves Delorme · Eden & Om · The Fleece Company · SHEEX
Meta Ad Library, read October 8, 2026. Library and active counts are Meta’s own. 28 of these bedding brands have enough creative on file for a page of their own.
carousel leads at 41 percent of the 961 creatives read here, with video at 36 percent and static at 23. Shop now carries 85 percent of the calls to action.
The median creative here ran 28 days and the longest was still up at 397. Run length is the closest thing to a public performance signal these libraries publish, because nobody keeps paying to deliver an ad that is not working. How that compares with every other industry is in the Meta ad creative benchmarks.
Each format on its own page: Bedding video ads · Bedding static ads · Bedding carousel ads
The longest-running ad from each advertiser, in its own words. These are the ads someone kept paying for.
Airy Linen, Elevated by DesignFrette · running 397 days
This Is Why You're Waking Up TiredBed Threads · running 375 days
Diamond Collection Quilted Coverlet and ShamsSHEEX · running 310 days
Mongolian Cashmere V-Neck SweaterQuince · running 297 days
Save 10% with GOODSHEET10Sheets & Giggles · ran 234 days
Ultraleichter Luxus aus BaumwollbatistYves Delorme · running 215 days
1 percent of these ads open with a question, 21 percent put a number in the first line, and 0 percent lead with an emoji.
One page of creative from each advertiser, newest reads first. Every card carries the brand that ran it.
+45,717 more bedding ads
Hooks, landing pages and run length for each
Every creative, with its copy, format and run length
Discounts, bundles and free shipping, where the offer is the creative.
Every creative, with its copy, format and run length
Customer voice, creator posts and reviews used as the hook.
Every creative, with its copy, format and run length
The ad teaches something before it asks for anything.
Every creative, with its copy, format and run length
Announcements, drops and restocks.
Every creative, with its copy, format and run length
The scroll decides in a second or two, so the product goes in the first frame, in someone's hand or on someone's body, not after an intro. Carousel leads in this category.
A review, a creator trying it, a real buyer’s routine: customer voice carries a claim further than the brand can. Run several voices against each other and keep the one that sells.
A bundle, a first-order discount or free shipping turns interest into an order. 7 percent of the bedding ads here lead with a discount.
Broad targeting with strong creative beats narrow interest lists for most product brands now. Feed Meta your catalog and purchase events, and spend your time on new creative rather than new audiences.
The median bedding ad here stayed up 28 days. Give a new ad a week of spend before you judge it, then retire what is not getting results and write the next version of what is. The advertisers with the most live ads are the ones testing the most.
This page shows 961 creatives. Meta lists 45,729 for these advertisers, and 19,931 are running right now. Sprites' proprietary marketing agent reads every bedding ad running now, writes and designs ads for your product in the styles that sell, and runs them on Meta, Google and TikTok once you approve.